We’re passionate about shoes – and have been for almost a century: back in 1914 Bama founder Curt Baumann laid the international company’s foundation stone in Dresden, Germany. With a craftsman’s flair, tremendous diligence and just 750 Reichsmark in his pocket for a sewing machine and a punching machine, he created his first insole. It was designed to provide the foot with a soft underlay that gently envelops, warms and protects it. At the time, Curt Baumann had only one aim in mind – and we stand by it to this day: to enable lovers of beautiful shoes to live out their passion to the full. No matter which shoes are the object of this love and how long the wearer is on their feet. This idea turned out to be a recipe for success and reached a completely new dimension following the merger with the well-established US-based company S.C. Johnson in 2011. S.C. Johnson Bama GmbH has been one of Europe’s leading shoe specialists to deal in branded goods ever since. Our stock is also continually subject to further development: alongside the established classics, many modern and innovative products are being added to the menuassortment. Above and beyond the sheer multiplicity of Bama’s comfortable solesinsoles, there are also many premium shoe care products and accessories. To ensure that your favourite shoes don’t just feel great, but also stay looking their very best for a long time.