At Elite we love the effort and the joy of victory. We’re 50-strong, all well versed in cycling, so there’s no room for improvisation. Many of us have been working here for more than 20 years. We win awards at the biggest events. We work inside an historic refurbished furnace that took us 10 years to restore. We manufacture locally, based on an idea that turned out to be fundamental to achieve success: our partners work exclusively for us, so we are primarily focused on marketing and research rather than production. We're self-financed: all our investments come from resources that are the result of everyone's work. That eliminates a bit of weight on a difficult climb. And we keep on growing. We have been specializing in R&D, production and marketing of hometrainers, bottles and bottle cages since 1979. Today, cyclists train on hi-tech hometrainers, use bottle cages and drink from technologically advanced bottles with unprecedented qualities and features.