Verso was launched in 2013 as a utility-minded contribution to skincare, committed to providing essential products that effectively target the skin’s daily needs. With science as a starting point, Verso makes high-quality products with a low ingredient count. No shortcuts are taken in the work to develop products that meet this requirement. Verso is located in the centre of a major scientific-research environment close to the University of Stockholm’s campus at Frescati. This proximity to the scientific community is essential to Verso’s approach to product development. It was new scientific insights about the rejuvenating properties of the vitamin A derivative Retinol 8 that propelled Verso into existence. By clinically testing different concentrations of Retinol 8 under the supervision of doctors from Karolinska University Hospital in the early 2010s, Verso founder Lars Fredriksson arrived at a formulation that proved to be eight times as effective and half as irritative as traditional Retinol. Verso’s ultimate goal is to make it easier for our customers to combine a healthy skincare routine with busy contemporary life by offering products that deliver performance without fuss.