Dura-Coating Technology is a small family business operating in Naples Florida. Our mission is to deliver products that not only really work, but work really really well. We offer products that are what we call "Professional Grade". That means we deliver non-diluted products that you actually will use less of saving money along way. Our products aren't like the diluted stuff you buy at the auto parts stores. The professional detailers we supply will confirm that our products work and work better than anything they've ever used. Durable auto detailing products are no longer a myth! Introducing cleaners, degreasers, and protective coatings from Dura-Coating Technology. Developed and tested in the heat of sunny Southwest Florida, our durable auto detailing products produce brilliant results, with a shine that outlasts other brands. We are so confident of our professional grade durable auto detailing products that we offer them with a 100% money back guarantee — we call it Dura-Sure. You’ll call it fantastic. A durable tire shine starts with a superior tire cleaning What’s wrong with soap and water? It’s not effective in cleaning built-up layers of old tire dressing products. A thorough, but easy, cleaning with our Dura-Cleaner tire cleaner is the beginning of beautiful, shiny tires. This is the workhorse of our durable auto detailing products. Sold full-strength in two convenient sizes. Your shine starts here.